CDC COVID-19 Vaccinate with Confidence Toolkit, summarized:

CDC COVID-19 Vaccinate with Confidence Toolkit

  • Principles: build trust, empower healthcare personnel, and engage communities and individuals.
  • Designed for medical centers, clinics, pharmacies, and clinicians to promote vaccine confidence among healthcare personnel.

5 Steps for Immunization Coordinators in Medical Centers and Clinics (pdf)

  1. Encourage senior leaders to be vaccine champions and share their experiences, stories, and photos (use tools E. and F.)
  2. Host discussions where personnel at different levels can ask questions (use tools A., B., I., and J.)
  3. Share key messages through emails, posters, and other channels (use tools E., G., and H.)
  4. Educate healthcare teams and non-medical staff (use tools C., D., and H.)
  5. Make the decision to get vaccinated visible and celebrated (use tool F.)

Supplementary CDC Tools


NIH COVID-19 Vaccination Communication

Applying Behavioral and Social Science to Address Vaccine Hesitancy and Foster Vaccine Confidence (pdf)

Last updated August 28, 2021